Teman Belajar is a startup company which focused on develop an application and website in which they provide services of personal tutors. Started in Solo City of Indonesia, after they got an award wining and capital investor, now they want to spread their market to another cities like Yogyakarta and Semarang, therefore they have to set their digital assets to be better. There I and my team are trying to help them to craft social media strategy and content marketing. The concept is to make their social media more attractive by making some interactive content pillars like trivia, games, quiz, etc. We also use a bright and colorful cartoon style with a friendly tone and manner as a visual identity of Teman Belajar because of their large range of audience, and here the sample of the results.
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